$5 million:
Estimated annual cost for a 10-year program that
would identify large asteroids most threatening to earth.
$75 million:
Budget for “Deep Impact”, a film about the devastation
caused when a comet hits earth.
Categories
$5 million:
Estimated annual cost for a 10-year program that
would identify large asteroids most threatening to earth.
$75 million:
Budget for “Deep Impact”, a film about the devastation
caused when a comet hits earth.
6 replies on “What they teach you at MBA”
Nice one !
is it truly a lesson from class?? or another mail forward??
yups it was…
prof was telling us that more time and money is spend in advertizments than the actual product
hey really good to know that there are still stuff left for u to learn otherwise i was thinking u are just going to IIM for enjoying 2 years
there is no doubt that i am on a 2 year vacation 🙂
and learning always happens.. and should never stop
[…] The price you pay sometimes is the biggest feature of the product or service. There are so many instances where higher the price translates into higher customer satisfaction. A INR 1,00,000/- watch has the same accuracy & features as a 200/- watch. A 1,000/- mobile phone often has the better cell tower reception & battery life than a 30,000/- smart phone. A foreign vacation is no better than a domestic travel/road drive. Same is true with bags, shoes, cars and so many products… yet we buy them. Neo-rich do an ostentatious display of wealth through solid gold jewelry & flashy/gaudy accessories. ‘Khandani Raseesh” (who inherited wealth) might not be flashing their price tags, but they let their brand, logos and club membership to speak for them. Human beings have a herd mentality and always want to be part of that inner-circle. They would go to any lengths to showcase that they belong to that most coveted exclusive club. In today’s capitalistic society that is often determined by the price tag. More the price of the product, the more exclusive it becomes. Sometimes the price-tag & exclusivity supersedes everything else. I guess no wonder any company (including the pharmaceuticals) have a higher branding budget than R&D. You might like my older post: http://enagar.com/2008/07/30/what-they-teach-you-at-mba/ […]